KMC Lions - Marketing Project
KMC Lions is a leading club team in Israel for the sport of swimming.
The club offers an age-based program and circular activities starting at ages 4-5 that learn how to swim, and all the way up to a professional Olympic level training swimming.
As a KMC Alumni, I picked up the club's social media pages and built a unique strategy that will highlight the following three aspects of the team:
The Club Teams (information, sharing experiences, and activities)
Professional (sharing tips and technique-focused lessons as well as mental preparation guides and other relevant inspiration)
Values (team values and morals, aspirations and unity)
I manage the day-to-day social media activities and post on their page 3 times/week.